A range of products designed to treat scalp issues caused by the use of harsh products or by environmental factors.
Beautynova is the home of responsible beauty.
We are dedicated to delivering better days in people's lives through high-performing hair products with care, respect, passion and creativity.
We serve professionals and consumers thanks to an open minded, entrepreneurial and committed team.
Join us on our journey to excellence, changing for the better every day.
We know that the positive emotions that Beauty brings to our souls can make everyone's life better and we think that everyone deserves it. Beauty is a commitment that leads us to act with Care and Respect towards all human beings and our planet, to strive to improve the way we are, every day.
We live innovation as an attitude, a way of being that requires to be open at mind and at heart.
We are restless for new ideas, emerging social and demand trends, innovative products from all over the world coming also from other industries and we look at them with honest eyes empowered by the lenses of our deep R&D and Marketing expertise.
A range of products designed to treat scalp issues caused by the use of harsh products or by environmental factors.
Light catcher, which includes the two soft light and spotlight families, adds new colours to milk_shake®'s world of blondes.
A sun shield oil for the hair and a spray sunscreen for the body are new additions to the SUN SHIELD line by DEPOT®.
A bi-phase, protective leave-in hair conditioner and a refreshing after-sun body mousse are two new additions to the milk_shake® sun&more line.
Contact us to receive more detailed information on the structure and activities of our group.